Understanding the Importance of Endings

Conclusions play a crucial role, much like introductions. If a writer lacks clarity about their narrative, they may struggle to articulate the essence of their work. An inorganic ending often feels forced; instead of emerging naturally, it seems like a last-minute addition.

There's no definitive formula for how to conclude a piece. However, as a writer and editor of non-fiction, I've noticed that while beginnings often present themselves effortlessly, endings can pose a challenge. We pour energy into capturing the reader's interest, establishing key details, and possibly weaving in a clever anecdote. On a productive day, with thorough research and a solid outline, thoughts flow seamlessly. Yet, as we approach the finish line, the narrative can abruptly stall, leaving us grappling with how to conclude.

Here are some strategies that I've found helpful in overcoming this hurdle. Before we dive into the tactics, let's address a critical point:

Avoid summarizing your narrative. Unless you're crafting a book or an academic essay, chances are readers will engage with your piece in one sitting. There's no need to reiterate what they’ve just experienced; this is a common pitfall for writers.

Now that we've established that, here are some approaches to consider:

Look for the conclusion before you begin. Just as we contemplate headlines, leads, and key points throughout the writing process, it's vital to keep the ending in mind. It won’t materialize on its own!

End with a striking insight or an unexpected fact that adds value to the reader's experience. It could be something delightful or merely informative but nonetheless enriching. Remember, not every conclusion needs to be dramatic; it should flow logically from the narrative.

Consider shifting gears. Reserve a surprising or interesting detail for the conclusion, which can be framed as a casual aside or a surprising revelation. This can serve as a cliffhanger for a related narrative you may explore in the future.

Revisit the beginning. A subtle reference to the introduction can evoke a sense of discovery for the reader. Don’t repeat the start; instead, nod to it in a way that feels organic.

Incorporate a quote. While gathering insights during interviews or research, be on the lookout for memorable quotes that can enhance the article’s perspective without seeming out of place. A well-placed quote can encapsulate your main points while adding depth.

If none of these options fit, don’t force it. Sometimes, the best course of action is to simply conclude. Not every ending will be extraordinary, despite our best efforts. Recently, I edited a piece where the final section felt superfluous and lacked resonance. I advised the writer to recognize when the narrative has reached its natural conclusion.

Ultimately, every story has an ending from the moment it begins. It might be a premeditated conclusion or simply the last sentence of your draft — and sometimes, that’s precisely where the narrative should end.

Cheers,

Rob

This article was first published in my Writer's Guide newsletter on Substack, where you can subscribe for weekly insights and learn about my coaching services.

Chapter 1: The Art of Concluding

Endings are crucial to storytelling...

This section will provide insights into why endings matter.

Section 1.1: Strategies for Effective Endings

Key tactics to enhance your conclusion...

Subsection 1.1.1: Avoiding Common Pitfalls

Chapter 2: Enhancing Reader Engagement

This video discusses how to craft compelling story endings, offering practical advice for writers.

This video provides creative writing tips for effective story conclusions, aimed at enriching your writing skills.